Question 1

What is the Apartment PAWS Pet-Friendly-Only Housing Guide?

Accepted Answer

It’s a year-round online resource that helps pet-loving renters find apartment communities that welcome pets. Each listing highlights the information renters want to know before choosing their next home.

Question 2

How much does it cost to participate?

Accepted Answer

Participation is $499 per community, per year.

Question 3

What does the $499 annual fee support?

Accepted Answer

Your annual enrollment fee supports the creation and year-round management of your community’s listing, unlimited updates, and promotion through the Housing Guide, social media, printed materials, and Humane Society adoption packets. It also supports our office team, campaign development, website maintenance, and the ongoing coordination needed to keep Apartment PAWS active throughout the year.

Question 4

What is included with my listing?

Accepted Answer

Your community receives a customized, year-round Housing Guide listing with unlimited updates, photos, pet policies, fees and deposits, amenities, leasing specials, and direct website and contact links.

Question 5

What information can we feature?

Accepted Answer

Your listing can showcase your pet policies, breed or size guidelines, pet fees and deposits, pet-friendly amenities, community features, leasing specials, photos, website, and contact information.

Question 6

Can we update our listing during the year?

Accepted Answer

Yes! Unlimited updates are included throughout your participation year. Simply send us any changes, and we’ll update your listing.

Question 7

How do renters find the Housing Guide?

Accepted Answer

The guide is promoted as a pet-friendly housing resource through participating Humane Societies, adoption-packet materials, online outreach, and social media.

Question 8

How are adoption packets included?

Accepted Answer

Apartment PAWS promotional materials are placed in adoption packets at participating Humane Societies, helping connect new pet adopters with pet-friendly housing options. Limited featured community space may also be available to the first 12 participating properties.

Question 9

How does the partnership support our marketing goals?

Accepted Answer

Apartment PAWS gives your communities a meaningful pet-friendly story to share with both current residents and prospective renters. It helps showcase your Humane Society support, highlight your pet policies and amenities, strengthen resident engagement and position your portfolio as a company that genuinely cares about pets and the people who love them.

Question 10

Is resident engagement required?

Accepted Answer

No. Your Housing Guide listing is the main program. Apartment PAWS resident engagement opportunities are completely optional.

Question 11

What are Apartment PAWS resident engagement opportunities?

Accepted Answer

These are ready-to-use activities—such as pet pantry drives, volunteer opportunities, adoption initiatives, and furry photo contests—that make it easy for your residents and team to have fun while helping pets in need. Communities can choose which opportunities they would like to receive or participate in.

Question 12

Do we have to participate in every resident activity?

Accepted Answer

Not at all. You can participate whenever an opportunity is a good fit for your community, residents, and schedule.

Question 13

Can more than one community from our company participate?

Accepted Answer

Absolutely! Each participating property receives its own customized listing so renters can explore that community’s specific pet policies, amenities, photos, and contact information.

Question 14

How do we enroll?

Accepted Answer

Complete the short enrollment form with your community information. We’ll use those details to create your listing and follow up if we need anything else.

Question 15

What happens after we enroll?

Accepted Answer

Our team will prepare your community’s listing using the information and photos you provide. Once it is ready, your community will be added to the Pet-Friendly Housing Guide for the participation year.

Together

Properties Advancing Welfare & Support

Welcome More Pet-Loving Prospects.

Help More Pets Stay with Their Families.

APARTMENT PAWS

Bringing Apartment

Communities &

Humane Societies

Pet-Friendly-Only Housing Guide

Year-Round Visibility for Pet-Passionate Prospects

Reach pet-loving prospects while helping more pets stay with the people who love them.

Every Apartment PAWS partner is featured in the Pet-Friendly ONLY Housing Guide, in partnership with the Humane Society — making it easier for pet-loving prospects to find communities that welcome them and their furry family members.

Your listing answers the questions these prospects ask most — highlighting your pet policies, pet-friendly amenities, leasing offers, and more — all in one easy-to-find place.

By helping prospects find the right pet-friendly fit, the guide also helps reduce housing-related pet surrenders and keeps more pets with the people who love them.

3,000+

Reach New Pet Adopters Directly

As an Apartment PAWS partner your community can also be featured in the Humane Society’s adoption packets as a preferred pet-friendly property and recommended through on-site referrals—connecting you with more than 3,000 adopters each year.

Be Featured Where Pet Adopters Are Looking

Your community can be showcased directly in the Humane Society’s adoption materials—giving new pet parents an easy way to discover welcoming apartment homes from the very beginning.

Sample Adoption Flyer

FOR PARTICIPATING APARTMENT COMMUNITIES

Every Apartment PAWS Partnership Includes:

$499

A FULL YEAR OF PET-FRIENDLY VISIBILITY

Want to Get Your Residents Involved, Too?

Additional resident engagement activities and ready-to-use digital materials are included at no additional cost.

From pet pantry drives and furry photo contests to volunteer, adoption and fostering opportunities, residents have fun and meaningful ways to support their local Humane Society too!

Make Humane Society Support

Part of Your Pet Passionate Brand

Reach the pet-loving prospects already searching for a community that welcomes their whole family.

Reach More Prospects

*Pet Inclusive Housing Report, HABRI, and Zillow Consumer Housing Trends Report.

Stand out to pet-loving prospects searching for their next home.

Elevate Your Brand

Show that your communities don't just allow pets - they support them.

Support Resident Retention

Give residents more reasons to connect and feel proud of where they live.

Build Year-Round Visibility

Showcase your accurate pet policies, amenities and leasing offers.

One partnership to help attract, engage and retain residents who care about pets.

Welcome more pet-loving prospects. Give residents - and their furry families - more reasons to stay.

Simple. Affordable. Big Impact.

Everything's Included!

$499

Year-round Pet-Friendly Housing Guide listing

Ready-to-use Apartment PAWS campaign materials

Resident engagement ideas & digital templates

Humane Society + social media exposure

Volunteer opportunities for residents & teams

Unlimited listing updates throughout the year

One partnership. A Whole Year of PAWsitive impact!

Questions? Let's Make It Easy.